
Unified DataĬustomer Insights provides a unified data platform to integrate customer data from multiple sources and manage them effectively. You can also optimize your post-sales service operations on the go, and recommend best-fit products, manage to cross-sell and upsell with the help of real-time insights. Real-time insights help you take up timely measures in case of a failing campaign and steer away from a worst-case scenario. You can readily see the real-time changes in consumer behavior, reaction to your campaigns, and keep track of your growth. The biggest advantage of using Dynamics 365 Customer Insights is its real-time capabilities. What Are The Features In Dynamics 365 Customer Insights? Real-Time Insights It is an adaptable and flexible solution that can be used for varied purposes like managing personalized campaigns, customer engagement, post-sales service, accurate and fast business analysis, and so on.The learning curve for using the Customer Insights module is very gentle and requires minimal training and IT assistance.You get faster results for your queries as the product can consolidate data from multiple sources quickly.
Organizations need real-time insights to provide powerful personalized customer experiences, which is exactly what Dynamics 365 Customer Insights offer. Customer Insights module retains the key features of Marketing Insights Preview and offers a whole new set of advanced data platform related features. If you have been using the older Marketing Insights Preview, inevitably, you need to switch over to the newer Customer Insights module. There are many reasons you need to check this Customer Insights module. The major reason Customer Insights is replacing marketing insights is to align with the need for focusing on customer-centric business operations. It also includes additional features to make the consumer insights module a centralized data platform for efficient data management and analysis. It adds further enhancements to the core capabilities of Market Insights Preview, such as brand recognition and social demographics insights. The core concept, technology, learnings, and consumer feedback were used to design this comprehensive Customer Insights module. This module was created out of the valuable insights gained from a previous service offering called the Dynamics 365 Market Insights Preview. It is designed to be an intuitive and intelligent data platform that will help businesses manage customer data from multiple sources and find insights to help drive better customer experience. What Is The Customer Insights Module In Dynamics 365 Marketing?ĭynamics 365 Customer Insights is a powerful, real-time enterprise customer data platform. Here is a brief overview of this new marketing insights module and how it can help you boost your brand image and loyalty. It thus enables you to run business operations aligned with your target audience’s expectations. The new solution aims to provide a more comprehensive solution to provide valuable insights to Dynamics 365 users.ĭynamics 365 Customer Insights can be used as a customer data platform with powerful features to dig out consumer behavior insights. This step comes as the result of continuous improvement of services refined through customer feedback. Microsoft has discontinued the Dynamics 365 Markets Insights Preview service and is now offering a more advanced Dynamics 365 Customer Insights in its place. #CUSTOMER INSIGHTS UPDATE#
Here is an important update for Dynamics 365 users.